We help businesses grow through expert Google Ads management and high-converting landing pages. Based in Los Angeles and serving clients nationwide.
Patrick leads paid search strategy at Ad Loft, where he has personally audited and optimized over $25 million in Google Ads spend across industries like eCommerce, legal, medspa, and local services. With 12+ years of hands-on experience, Patrick combines data-driven targeting, landing page conversion best practices, and relentless ROI focus to help businesses scale efficiently. His audits have uncovered critical PPC waste, automation errors, and overlooked CRO opportunities — delivering measurable results for clients nationwide.
Most advertisers in Los Angeles rely on radius targeting, but savvy marketers are switching to geo-fencing — and seeing up to 35% lower cost-per-lead.
Google Ads and TikTok Ads serve very different purposes — especially in a diverse market like Los Angeles.
Not all Google Ads campaigns in Los Angeles perform equally. In this post, we reveal the surprising neighborhoods where ads convert best.
Most med spa Google Ads campaigns fail quietly — not because of low effort, but because they’re set up like generic local ads.
Los Angeles landing pages underperform for one big reason: they’re not designed for LA users. Fix that with these 5 fast, local-first design tweaks.
Most LA businesses waste Google Ads budget without realizing it. These 5 hidden settings — from radius targeting to local ad extensions — can help you cut costs,…